Room 04About
The studio, the philosophy behind it, and the person who designs and codes every project.
The studio
pnori is a women-owned small business based in Huntsville, Alabama. Every project — every app, website and automation — is designed and coded by founder Nicole Rochelle. Bold color, clean shapes, zero clutter, and a real person on the other end of every email.
Meet the founder
Founder · Designer · Developer
Nicole brings a career in analytics and programming to every pnori project. She has held progressive leadership roles at some of the nation's largest health organizations — including Humana, Aetna, Anthem, Optum, UPMC Health Plan and Magellan Health — leading work in HEDIS and Medicare Stars quality measurement, risk adjustment analytics, and data programming across multiple programming languages.
At pnori, she pairs that analytical rigor with a focus on modern, streamlined user interfaces — turning messy data and everyday busywork into tools that are simple, useful and beautiful.
Studio hours: evenings & weekends
Nicole also works full-time, so pnori projects are designed and built during evenings and weekends. She keeps her client list small on purpose, and every timeline she quotes already accounts for her studio hours.
Off the clock, Nicole lives in Huntsville, AL with her four Jack Russell terriers. Word is one of them snuck onto this page. Can you find him?
Nicole
Languages